Plenty of life still left in the pages

With emerging technologies presenting organisations with a range of tools to reach out to their communities, recent figures suggest print publications are far from the publishing graveyard. Continue Reading →

If you print it, will they come?

If you’ve gone down the print on demand (POD) route to publish your first book, the next step is to build a profile and, hopefully, generate interest that translates to sales. Continue Reading →

Meaning of memes

They are clever, concise and have a popularity that enables them to spread like a virus (some even involve felines), and memes offer a great way to make a statement. Continue Reading →

Are infographics worth a thousand words?

In our fast-paced world of social media and mass communication, the old adage of a picture being worth a thousand words may never be truer, as the use of infographics continues to provide effective, engaging tools to communicate messages. Continue Reading →